Falcon and Associates

Dubai Means Business Campaign



The Dubai Means Business campaign uses real facts and figures to highlight Dubai’s growth and development to an international audience. Spanning trade, infrastructure, events, arts and culture, entrepreneurship, and retail and leisure, the Dubai Means Business campaign takes the form of a series of short films and advertisements to explore the emirate’s diverse and dynamic economy. The campaign can be viewed at vision.ae and visiondubai.cn


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